Case Study

How ConnectiveOne Streamlined the Work of DTEK's Call Center

With Albina Ponomarenko, Head of Client Services at DTEK

Industry

Energy

Integrated

telegram color iconviber color iconfacebook messenger color iconicon crm

DTEK is one of the leaders in Ukraine's energy sector, supplying electricity to millions of consumers. The company faced the need to improve its customer service.

The main issue that needed to be addressed was the high load on the call center, especially during emergency and scheduled power outages. During these times, the wait time on the line could reach up to 50 minutes or even 2 hours. There was also a need for quick communication with customers about outages and the prompt processing of service requests, such as meter checks and repairs.

Compliance with all criteria

To address the challenges at hand, DTEK chose to partner with ConnectiveOne. Initially, a competitive selection process was held among approximately 100 companies, with key criteria including functionality, reliability, the success of previous implementations, and the ability to provide long-term support. After narrowing it down to 12 finalists who showcased their solutions, DTEK selected ConnectiveOne as the partner whose service best met the holding's requirements.

"Since the energy sector is a critically important part of the country's infrastructure — where the absence of electricity can paralyze all operations — the security and reputation requirements for partners were exceptionally high."

Albina Ponomarenko

Head of Client Services DTEK

Security and Efficiency Strategy

ConnectiveOne is a universal AI communication platform integrated with messaging apps like Facebook, Telegram, and Viber — a key component of DTEK’s omnichannel strategy for effective customer engagement.

"The main challenge was adapting our functionality to the specific features and limitations of each messenger. And our colleagues at ConnectiveOne successfully handled this task."

Albina Ponomarenko

Head of Client Services DTEK

The platform was integrated into DTEK’s systems and met all scalability requirements to serve millions of subscribers: “We implemented complex, multi-level integrations to ensure compliance with the highest cybersecurity standards.” With the help of the ConnectiveOne platform, the holding is able to independently configure business processes, which helps reduce development costs and increase customization flexibility.

Rapid Notifications and Load Optimization

Thanks to the collaboration with ConnectiveOne, the workload of the call center was significantly reduced. Customer wait times decreased, as the majority of inquiries were automatically handled by chatbots. Clients began receiving timely and accurate updates about power outages, which greatly improved their satisfaction. The reduction in the number of requests handled by operators and the acceleration of service request processing contributed to a substantial improvement in service quality.

"Our goal was to reduce the need for customers to visit branches, service centers, or contact call centers, as the load on these channels can be extremely high and unpredictable, especially during emergency outages."

Albina Ponomarenko

Head of Client Services DTEK

The development of chatbots for DTEK demonstrates how the implementation of advanced technologies can significantly improve customer service quality. Thanks to the professionalism of the ConnectiveOne team, the communication efficiency between DTEK and their consumers was greatly enhanced, which positively impacted the overall service level.

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